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Shopify pricing: what each plan costs and includes in 2026

The title Shopify pricing: what each plan costs and includes in 2026 beside four glass price tags rising like steps on a glass rail, a calendar block with one glowing square, a stack of coins and a card reader.

By Hanz Sofyan Published 7 min read

Summarize with AI

Shopify pricing in the US starts at $39 a month for Basic, $105 for Grow and $399 for Advanced, or less paid yearly. Plus starts at $2,300. New stores get three days free, then $1 a month for three months on most plans. Card fees run 2.9% + 30¢ a sale on Basic, and the $5 Starter plan is closed to new stores.

You open the pricing page and see Basic at $29. The plan screen asks for $39. A guide you trust lists a $5 plan you can't find. All three are right about something. We read Shopify's US pricing page through November 9, 2026, and its Help Center that day.

What are the Shopify pricing plans in 2026?

Paid monthly, Basic costs $39, Grow $105 and Advanced $399, and Plus starts at $2,300.

PlanPaid monthlyPaid yearly, per monthOnline card rateStaff accounts
Basic$39$292.9% + 30¢None besides yours
Grow$105$79 or $892.7% + 30¢5
Advanced$399$299 or $3592.5% + 30¢15
PlusFrom $2,300Term contract2.25% + 30¢Unlimited

Prices as of November 9, 2026, in USD, from Shopify's US pricing page as archived between October 29 and November 9.

The yearly price of Grow and Advanced depends on the page you get. In captures taken hours apart, Shopify showed Grow at $79 or $89 and Advanced at $299 or $359. Basic stayed at $29 and the monthly prices never moved. Check the price on your own plan screen before you pay.

Shopify's US pricing page with the Pay yearly toggle on and a line offering 3 days free, then $1 a month for 3 months, above four plan cards: Basic $29, Grow $89 and Advanced $359 a month, and Plus from $2,300 a month.
This version shows Grow at $89 and Advanced at $359; another shows $79 and $299.

That $29 for Basic is the yearly rate, and it is the figure the plan cards print first. Outside the US, Shopify bills in euros, pounds or Indian rupees, and some countries get lower local prices. Our Shopify review has the UK and Australian prices.

What does each Shopify plan include?

Every plan sells unlimited products, so moving up buys you staff accounts, lower card rates and shipping tools.

  • Basic is for one person. It has all of Shopify's reports, 10 stock locations, discount codes, gift cards and up to 3 wholesale catalogs. There are no staff accounts and no live carrier rates at checkout.
  • Grow adds 5 staff accounts and lower card rates. Live carrier rates are a paid add-on.
  • Advanced adds 15 staff accounts, live carrier rates, the lowest self-serve card rates and enhanced 24/7 chat. You can also give each market its own theme and checkout.
  • Plus adds unlimited staff, 200 locations, a fully customizable checkout and priority support. It starts at $2,300 a month, and a paid trial costs $399 a month for one to two months. Our Shopify Plus pricing guide covers the contract.

On every plan, you also get hosting, a free SSL certificate, abandoned checkout emails and in-person selling from a phone or card reader.

Should you pay for Shopify monthly or yearly?

Yearly costs less per month, but you pay the whole year upfront, and Shopify refunds plan charges only in rare cases.

Plan12 months paid monthlyOne year paid yearlyYou save
Basic$468$348$120
Grow$1,260$948 or $1,068$312 or $192
Advanced$4,788$3,588 or $4,308$1,200 or $480

If you pick yearly during the $1 months, the full year is charged the day they end: $348 on Basic. Switching back to monthly takes effect only when the paid year runs out. If you're still testing whether the store sells, monthly keeps the exit cheap.

To see which cycle you're on, go to Settings, then Plan, and read "Plan details", the section with your plan and its billing cycle. If you pay yearly, the "Switch to monthly" link there moves you back once the paid year ends. The price there is the one you pay. Shopify's Help Center says an offer or an older plan can make it differ from the pricing page.

The Plan details section of the Shopify admin: a Change plan button over a card reading Basic, $228 USD/year, a Switch to monthly link, 2 staff members and Shipping discounts.
On the Sledge Demo Store, a test store, Basic shows $228 a year and 2 staff members. Today's Basic costs $348 a year and has no staff accounts.

How does the Shopify free trial work?

You get three days free with no card, then $1 a month for three months on most plans, before the standard price starts.

  • You can't sell yet. A trial store starts locked. To take orders, pick a paid plan and set up a payment provider.
  • Picking a plan early is safe. Charges start when the trial ends, and nothing you built is lost.
  • No extensions. Shopify doesn't extend or reset trials or the $1 months.
  • If the trial runs out, the store is paused until you choose a plan. Your products and settings are kept.
  • Apps still bill. A paid app you install during the trial appears on your next Shopify invoice.
  • Plus is not covered. Moving to Plus ends the $1 price.

To leave during the trial without a plan, do nothing. If you picked a plan, you have to deactivate the store, as our guide to canceling a Shopify subscription shows.

What happened to the Shopify Starter plan?

Starter is closed: Shopify's Help Center says the plan "isn't available to new stores". It cost $5 a month in the US and took 5% of each sale through Shopify Payments. It let you share product links on social media and in messages, with one theme and a simple store.

Shopify's Help Center page for the Starter plan, with a note that the Starter plan isn't available to new stores and that a store that changes plan can't return to it.
Shopify's Help Center: the Starter plan is closed to new stores.

A store already on Starter can stay. Once it changes plan, it can't go back. Starter also had no collections, no staff accounts, no new page designs and no wholesale. Shopify's old Starter page has sent visitors to the free trial since at least late September 2026.

The cheapest plan with a full online store is now Basic at $39 a month, or $29 paid yearly.

What are the Agentic plan, POS Pro and Shopify Enterprise?

They sit beside the main plans: one sells in AI chats for $0, one adds retail tools, and one is a contract for large brands.

  • Agentic, $0 a month. It lists your products in Shopify's Catalog so shoppers can buy them in AI chats, without an online store. You pay payment fees only when a sale goes through. Its online store stays locked until you move to a paid plan.
  • POS Pro, $89 a month per location. It adds staff roles, in-store stock tools and pickup options to Basic, Grow or Advanced. Plus includes it for 20 locations.
  • Shopify Enterprise, price on request. Large brands get the full platform on Plus or on an Enterprise plan, with terms such as uptime guarantees and launch help. They can also buy single pieces, such as Shop Pay or Shopify's checkout, to use with another platform.

What does Shopify charge on each sale?

With Shopify Payments, an online card sale costs 2.9% + 30¢ on Basic, down to 2.25% + 30¢ on Plus, and Shopify adds no transaction fee to it.

PlanStandard card onlinePremium card onlineIn personAnother payment provider
Basic2.9% + 30¢3.5% + 30¢2.6% + 10¢+2%
Grow2.7% + 30¢3.3% + 30¢2.5% + 10¢+1%
Advanced2.5% + 30¢3.1% + 30¢2.4% + 10¢+0.6%
Plus2.25% + 30¢2.95% + 30¢2.3% + 10¢+0.2%

US rates with Shopify Payments, from the same pricing page. A card from abroad adds 1% on every plan. The last column is Shopify's own fee, on top of the other provider's rate.

The Accepting payments rows of Shopify's plan comparison: online standard card rates from 2.9% + 30¢ on Basic to 2.25% + 30¢ on Plus, premium and in-person card rates, +1% for international cards, and third-party transaction fees of 2%, 1%, 0.6% and 0.2%.
Card rates fall as the plan rises.

On a $50 order, the card fee on Basic comes to $1.75. Shop Pay, Shop Pay Installments and cash or bank transfers never add the last column's fee. PayPal is exempt too when Shopify Payments is your main provider. Stores opened since May 12, 2025 do pay that fee on the part of an order paid with a gift card or store credit. A refund never returns the card fee.

What costs come on top of the Shopify plan?

The plan is often the smallest line: apps, a theme, a domain and a few usage fees add up beside it.

  • Apps. Most paid apps bill monthly on their own cycle, and cutting them is the quickest saving, as cutting Shopify app costs shows.
  • A theme. Shopify's own themes are free. Paid themes on the Theme Store cost $100 to $500 once, and they are final sale.
  • A domain. It renews yearly, and the price depends on the ending. New stores can earn a credit toward the bill for adding one, and one version of the pricing page puts it at $20.
  • Marketplace orders. Syncing 50 orders a month from marketplaces is free. Past that, Shopify takes 1%, up to $99 a month.
  • Shipping labels and texts. Labels are billed as you buy them, and SMS campaigns are charged per send.

Some money comes back. For their first six months, new stores earn 1% of their Shopify Payments sales as credit toward the bill. The credit caps at $5,000 on Basic, $7,500 on Grow and $10,000 on Advanced. Cancel, and the earned credits go.

Which Shopify plan should you choose?

Start on Basic, and move up when you need staff accounts or live carrier rates. Shopify's own rule covers the rest: upgrade once the fees you pay for using another payment provider are more than the difference in monthly price between your plan and the next one.

Shopify also prints estimates for US stores. With Shopify Payments, Grow starts to save money at about $200,000 a year in sales, and Advanced at about $1.32 million. With another payment provider, Grow pays off at about $60,000 a year and Advanced at about $528,000. Shopify adds that your own break-even point may vary.

Shopify's Grow plan and Advanced plan break-even estimates by region: for the US, $200,000 USD a year using Shopify Payments or $60,000 not using it on Grow, and $1,320,000 or $528,000 on Advanced, with rows for Canada, the UK, Ireland, Australia, Singapore and New Zealand.
Shopify's own estimates of when a higher plan pays for itself.

A new store with no sales yet has one real choice: Basic, monthly, through the $1 months.

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How much does Shopify cost per month?

In the US, Basic costs $39 a month, Grow $105 and Advanced $399 when you pay monthly. Paid yearly, Basic is $29 a month, Grow $79 or $89 and Advanced $299 or $359, depending on the version of the pricing page you see. Plus starts at $2,300 a month. Card fees and apps come on top.

Is Shopify free?

No plan with an online store is free. A new store gets three days free with no card, then $1 a month for three months on most plans. The Agentic plan costs $0 a month, but it only sells your products in AI chats, and its online store stays locked until you move to a paid plan.

Can I still get the Shopify Starter plan?

No. Shopify's Help Center says the Starter plan isn't available to new stores. A store already on it can stay, but once it changes plan it can't go back. Starter cost $5 a month in the US, with a 5% fee on sales through Shopify Payments, and offered no collections or staff accounts.

How long is the Shopify free trial?

Three days, with no credit card needed. After it, most plans cost $1 a month for the first three months, then the standard price. Shopify doesn't extend or reset the trial. If it ends before you pick a plan, your store is paused until you choose one, and your products and settings are kept.

How much does Shopify Enterprise cost?

Shopify publishes no price for it. Enterprise is a contract you agree with Shopify's sales team, on the Plus plan or a separate Enterprise plan, with terms such as uptime guarantees and launch support. You can also buy single pieces, such as Shop Pay or Shopify's checkout, for another platform. Plus itself lists from $2,300 a month.

Can I change or cancel my Shopify plan anytime?

Yes. Go to Settings, then Plan. An upgrade starts at once, and you pay the difference for the days left in the cycle. A downgrade starts when the current cycle ends. To cancel, you deactivate the store. Shopify refunds plan charges only in rare cases, and it keeps a closed store's data for two years.

Picked your Shopify plan? Find the next fix.

Sledge doesn't change your Shopify plan, its price or its card fees. It's an app that runs your store's search, filters, bundles and cart, with a 14-day free trial. Growth Intelligence turns on when you pick a paid plan. It reads your store's searches and orders, suggests what to fix next, and adds those fixes up as a single dollar total, labeled Est. potential.